Indian Premier League: How Facebook Celebrated India's T20 Cricket Festival

The eight edition of the Indian Premier League kept fans glued to TV sets for a month and a half. According to data revealed by Facebook, the T20 cricket tournament may have kept many engaged on the social media platform as well with 29 million global users having 312 million interactions (any activity related to likes, shares, comments or posts) between April 1 and May 24. (Also read: How Mumbai Indians celebrated IPL triumph)

While the thrilling cricket on the field kept countless fans guessing, the wins and losses were discussed on the social platform as well. The majority of the activity - not surprisingly - was led by fans based in India.

Close to 21 million people had 246 million interactions through the course of Indian Premier League 2015. The title clash between Mumbai Indians and Chennai Super Kings was the main draw with 2.4 million interactions from 1.2 million users globally. In India, there were 1.9 million interactions driven by 912,000 users who followed the epic clash at Eden last Sunday.

Mumbai Indians managed to dominate Chennai Super Kings in the summit clash for their second Indian Premier League title. It propelled captain Rohit Sharma as the most discussed player of the final. The 28-year-old was followed by his India and the Chennai Super Kings captain MS Dhoni. (Related - Rohit to Yuvraj: The hits and flops of Indian Premier League 2015)

Facebook Factoids From Final:

* Most discussed players: Rohit Sharma and MS Dhoni

* Top states taking about the match: Maharashtra, Tamil Nadu, Gujarat, Uttar Pradesh and Karnataka.

* Top states talking about the match (in terms of percentage engagement): Puducherry, Tamil Nadu, Daman and Diu, Gujarat and Odisha.

* Top demos (of people above 18  years of age): Men - 18 to 24, Men - 25 to 34, Women - 18 to 24, Men - 35 to 44 and Women - 25 to 34.

Both Facebook and Twitter emerged as the biggest online platforms for discussing IPL - leaving behind other popular topics like politics and Bollywood. According to a Livemint report, Twitter - like Facebook - registered phenomenal numbers. In a five-week period between April 9 and May 13, there were 290.1 million live tweet impressions. (Read in full: Twitter records 350 million live impressions of IPL 8)