Adidas Apologises to Colombia For Misspelling Name in Copa America Ads
Adidas has apologised to the Colombian football team for misspelling the team name in the advertisements for the 2016 Copa America tournament.
Highlights
-
Adidas misspelled Colombia in the Copa America tournament ads
-
Adidas have provided uniforms for Colombia's national team since 2011
-
Colombia have entered the quarter-finals of the 2016 Copa America
Adidas is apologizing after misspelling Colombia in advertisements featuring the team in new jerseys for the Copa America tournament.
The ads, which showed Colombian players in the home white jerseys, were pulled by Adidas after social media widely ridiculed he company for spelling the country "Columbia."
The company, which has its North American headquarters in Portland, Oregon, said in a statement Tuesday: "We value our partnership with the Colombian Football Federation and apologize for our mistake. We removed these graphics and are quickly installing new versions today."
Adidas has provided the uniforms for the Colombian national team since 2011.
Colombia, ranked No. 3 in the world, defeated Paraguay 2-1 on Tuesday night at the Rose Bowl in Pasadena, California. The Colombians also shut out the United States 2-0 in the opening match of the 16-nation tournament.