BCCI happy with price it got for series title sponsorship

Updated: 03 October 2013 17:35 IST

The BCCI awarded the title sponsorship for all international series and domestic tournaments in India for the year 2013-14 to Star Private and ESPN Software at the base price of Rs 2 crore per fixture, almost Rs 1.5 crore less when compared to their previous deal with Airtel.

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