Watch company ropes in Kevin Pietersen as brand ambassador

Controversial English cricketer Kevin Pietersen has been roped in as Japanese Watch company Citizen's brand ambassador.

Pietersen has been dropped from England's Test and Twenty20 teams for sending mischievous messages about skipper Andrew Strauss and coach Andy Flower to South African cricketers.

He presently plays for England, Surrey and the Delhi Daredevils.

"We are delighted to have Kevin Pietersen as Citizen's brand ambassador. Kevin Pietersen is one of the finest batsmen, his sophistication and style superbly personifies our brand," Katsusuke Tokura, MD, Citizen Watches India said.

Pietersen will also feature in Brand's communication of the New Super Titanium watch collection.