India's growing success prompts World Archery to tender broadcast rights
World Archery is to invite offers from Indian and subcontinential broadcasters for its World Cup and World Championship events. The governing body has appointed global, niche sports rights specialist, Broadreach Media, to assist with the process.
World Archery is to invite offers from Indian and subcontinential broadcasters for its World Cup and World Championship events. The governing body has appointed global, niche sports rights specialist, Broadreach Media, to assist with the process.
India has shown growing success in archery in recent years and is expected to build on its 2010 Delhi Commonwealth Games success with a strong showing in World Archery's televised major events in the coming years.
Up-and-coming young female star Deepika Kumari, winner of individual and team gold medals at the 2010 Delhi Commonwealth Games, is currently ranked 2nd in the world.
On the men's side, the team has consistently ranked in the top 5 in the world over the last 8 years, spearheaded by Jayanta Talukdar, who has made 3 appearances in the World Cup final since 2006 and Rahul Bannerjee, individual gold medallist at 2010 Commonwealth Games.
Together with the compound teams, India's archers amassed 8 medals at the Commonwealth Games.
The World Archery World Cup takes place over 4 rounds followed by a final, and begins mid May in Shanghai. The World Championship take place in Antalya, Turkey in September. Live HD television coverage and highlights packages are available from each World Cup round and final, and the World Championship.