Adidas to Halt Luis Suarez Advertisements in FIFA World Cup

FIFA banned Luis Suarez for nine internationals and from football for four months and also fined him 100,000 Swiss francs ($112,000) after finding him guilty of biting Italy's Giorgio Chiellini.

Updated: June 27, 2014 02:06 IST
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Feeling Pain of Shame? Luis Suarez has been slammed by most for his on-field behaviour.
Feeling Pain of Shame? Luis Suarez has been slammed by most for his on-field behaviour.

© AFP

Rio de Janeiro: Sportswear giant Adidas said on Thursday that it would stop using Luis Suarez, one of its key promotional stars, for World Cup adverts after his four month ban from football activities for biting Italian Giorgio Chiellini.

"Adidas fully backs FIFA's decision," a spokeswoman said. "We do not accept the recent behaviour of Luis Suarez and shall remind him of the high standards we expect of our players.

"We have no plan to use Suarez for any other marketing activities during the 2014 Fifa World Cup."

FIFA banned Suarez for nine internationals and from football for four months and also fined him 100,000 Swiss francs ($112,000).

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  • Football
  • FIFA World Cup 2014
  • Luis Suárez
  • Uruguay

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