Shah Rukh, Modi talk money at launch

<img border='0' align='left' title=' ' src='' class='caption'> Khan talks about entertainment in cricket while Lalit Modi reveals how franchisees can make profit in the IPL.

Updated: April 17, 2008 07:15 IST
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Mumbai, New Delhi:

Greg Chappell who's currently part of a talent spotting effort in India has come out strongly against the Twenty20 format saying too much of it could cause a case of burn-out amongst the youngsters.

But Shah Rukh Khan seems unaffected by these claims. He he went ahead with a grand second revelation of his Kolkata Knight Riders, this time in the entertainment capital Mumbai.

I am in charge of the entertainment part, Khan said.

He had saved the Knight Riders music video for the Mumbai launch. Music directors Vishal and Shekhar creating the soundtrack and Khan provided the moves.

Lalit Modi, the IPL chairman, provided answers to more serious questions on revenue making possibilities.

Modi said, "Teams get 80 per cent of TV rights, they also get 60 per cent of sponsorship revenue, 100 per cent ticket revenues and 100 per cent of team sponsorship revenues. They also get 87.5 per cent of all revenues for associated merchandising, 100 per cent hospitality revenues. I wont be surprised if two-three teams make profits on the first year."

He couldn't help but slip into Bollywood mode.

"Picture abhee baaki hai, aagey dekho hota hai kya."

Akaash Chopra, known for sedate batting, used the forum to announce his limited overs comeback plans.

"I want to say in India we have a habit of stereotyping players. My strike rate is up and I want to use this platform to prove people wrong."

Ishant Sharma used the opportunity to extract a more personal favour from Khan.

He said, "I hope Shahruk will help me meet Katrina Kaif."

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